Joshua King initially thought that a doormat was a simple household item that sits outside of the front door. He associated it with no value besides wiping your shoes before enter your home.

With more than 10 years as a brand architect, publicist and digital marketer, Joshua has overseen partnerships, talent relations and collaborations for artists like Sammie & Travis Porter, “Big 5” studios, and Akbar V.



‘Foot Knowledge’ aims to bring culture to your doorstep



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